About Us

Formtoro’s mission is to make data collection frictionless, so businesses can create amazing personalized experiences.

Jon Jon Ivanco - Co-founder

Not Shy.

A brand strategist with more than a decade of experience working on process improvement.

Jon has been responsible for bringing data driven processes to life for clients such as LIFX, ROLI, Latticework, and many others.

His work has led to process improvements across customer experience and eCommerce development strategies.

He currently advises eCommerce companies on creating integrated data structures to drive predictable growth.

When Jon isn’t busy helping companies, he can be found on the golf course fighting with his swing.

Email: jon@formtoro.com LinkedIn: linkedin.com/in/jivanco

Giancarlo Giancarlo Buomprisco - Co-founder


A Software Engineer with nearly 10 years of experience working for startups, software houses, and top-tier financial institutions in London, UK.

Giancarlo has developed products in the financial sector such as execution trading platforms, pre and post-execution analytics tools.

His efforts led to the improvement of modern web technologies within traditional banks, bringing products to market on par with the most established competitors.

When not coding, Giancarlo can be spotted at the gym or eating delicious street food in London.

Email: giancarlo@formtoro.com LinkedIn: linkedin.com/in/gbuomprisco