Brand colors

Your store's palette, and the swatches it feeds into every color picker in the builder.

Formtoro learns your palette once, then offers it everywhere you pick a color — so an on-brand form is a click away rather than a hex code you have to remember.

Set your palette

When you onboard, Formtoro detects your storefront's palette — Primary, Secondary, Background, and Text. Review and edit these in Settings → Branding & Themes, and add your own named custom colors alongside them. Everything you save here appears as quick-pick swatches in every color picker across the builder, so your exact brand hex values are always one click away.

Branding Settings

On-brand from the very first step

The create-form wizard uses your brand before you've styled anything:

  • The design gallery renders each template as a live preview with your brand layered on. Each design keeps its signature look — your brand accent and typography are applied only where they stay legible against that design's own background, so a preview is never unreadable.
  • The color step then offers every palette as a live card, with your own custom themes listed first.

New forms come out looking like your store — the wizard is usually the fastest way to an on-brand starting point.

Next steps